AMPLIFY YOUR GAME

Value Creation with
Commercial Excellence

Our Value Proposition
Our Bestseller

We worked with

Key Figures

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Transf. Comex projects to date
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PE firms & Organizations served

Trusted By

“I worked with Livio for more than a year on an extensive SFE transformation project. He has shown an outstanding strategic mindset, a unique experience in translating strategy into execution, a convincing ability to influence the business agenda, a strong sense of teamwork. He is an exceptional consultant.“

STEFANO PARISI

OPERATING PARTNER AT CARLYLE

“As a client, I worked with Eendigo on a strategically super important project preparing the marketing and sales integration for a major acquisition we had done and I was impressed with the leadership, deep expertise, commitment and - most importantly - the high quality outcome we achieved. I will gladly work with Livio again.“

STEPHAN EDER

HEAD of EUROPE AT STADA GROUP

“I couldn't recommend the Eendigo team more highly. I worked with them on a Commercial Excellence Strategy initiative designed to reset our strategy, structure and execution tactics for all levers of our Commercial Excellence ecosystem."

MARTIN DEWHURST

CHIEF COMMERCIAL OFFICER AT INSIGHTS UK

"Eendigo was our lead consultant in a major Commercial Transformation Project. The level of customization is very high, and even more outstanding is the implementation-oriented approach. We have implemented and embedded 100% of the outcomes of the various workstreams. Therefore I would highly recommend working with Eendigo."

NIELS BOELEMA

CHIEF COMMERCIAL OFFICER AT GARNICA

“I highly recommend Eendigo and Trevor as a liaison agent, we worked together for 3 months and I was skeptical at first but our bi-weekly meetings were very rewarding, even today I apply their sales approach with our sales team.“

DANIEL ROBILLARD

SALES DIRECTOR AT METRA ALUMINIUM INC

"Eendigo led a very challenging initiative on a crucial Commercial Excellence area, Go-to-market and gross to net. I appreciated their extremely efficient work mode, their ability to connect & bond with people and their persistence. Would work with them again anytime."

YIANNIS POLITIS

HEAD OF RETAIL KA EUROPE AT SANDOZ

"The leadership placement exercise this past week exceeded my expectations. The org design work preceding this came together well and we accomplished what I wasn't sure we could. I wanted to pass along our gratitude to the team for their partnership, their contributions and their commitment to the pace we have been driving"

WILL BORDELON

CHIEF EXECUTIVE AT KANTAR INSIGHTS AMERICAS

"I'd frankly love to keep you guys engaged, your value for money is remarkable."

CHARLES MORGAN

CCO AT HUSSEY COPPER LTD

"As I am sure you are aware, I couldn't be happier with the performance and impact of the team. Eendigo was the perfect partner for Elevate."

PAUL EVERS

COO AT KANTAR, US

"I was delighted to be accompanied by Eendigo as part of a global project decided by Kantar to implement a commercial excellence program. Livio brought a very enlightened vision of the business growth levers and allowed us to implement this program through very efficient tools. The action plans developed on the basis of this program are directly operational for the teams."

ARIELLE BÉLICHA-HARDY

CCO AT KANTAR

“I highly recommend Eendigo for their invaluable contributions during our 3-month project. Their bi-weekly meetings were instrumental in refining our sales approaches, and their amiable nature made the collaboration enjoyable and productive.”

GIACOMO BERTHER

SALES DIRECTOR AT METRA USA

“Livio is one of the best business partners I've ever worked with. He has this rare combination of seniority, superb interpersonal skills and ability to listen, while being also deep in content.”

G. MORELLI

GLOBAL HEAD COMM. EXCELLENCE SANDOZ

"Eendigo is the polar opposite of the many consulting firms often too theoretical. Their method makes it possible to onboard the sales teams and translate the company's strategy into growth potential in a pragmatic and efficient way, with action plans, processes, tools. I do recommend Eendigo and confirm the key role the played in the success of the company."

JEAN FRANCOIS DEBROSSE

HEAD OF EUROPE AT MSX INTERNATIONAL

Core Practices

Diagnostic & Value Creation Plan

Identify the channels growth platforms and define an effective Go To Market strategy for direct and Indirect sales. Select key enablers among Agents, Partners, Distributors, draw the Commercial Policy, Terms and Conditions, Discounts and Rebates. Draft agreements and select the key incentives that enact behavioural changes in the indirect channel.
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Top Line Growth

Eendigo D2® is our proprietary methodology for top-line growth, emphasizing Cross-Sell, Upsell, and Prospecting Excellence. We provide a detailed Customer and Prospect Database, precision sales targeting, and strategic Indirect Sales Growth plans. Our execution includes strategic account plans and pragmatic support through the Business Development playbook until new revenues materialize.

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Pricing

We ensure seamless execution through sales team training, script provision, and comprehensive product/customer analysis. Continuous support involves defining target price increases, tracking client reactions, and sharing success stories, fostering successful pricing execution through training programs and regular meetings.



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Salesforce & Marketing Excellence

Enhance your business's Salesforce Excellence with targeted strategies, optimized processes, and improved sales operations. We streamline territory management, boost field-force effectiveness, and provide actionable insights for sustained growth. Achieve maximum efficiency and profitability with our commitment to effective execution.
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Go-to-Market

Craft a successful Go-to-Market (GTM) strategy with strategic insights, market understanding, and customer segmentation. Align Commercial and Blueprint Strategies, conduct market analysis, and define a clear value proposition. Include sales, distribution strategies, marketing tactics, and budget allocation. Emphasize portfolio optimization by eliminating underperforming products and investing in high-potential ones.
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Org Design

Elevate your organization's performance with our expertise in Organizational Design, Operating Model refinement, and Talent Assessment. We align sales teams, streamline operations, and enhance talent management for optimal efficiency. Our execution ensures a clear structure and flawless transformation implementation, positioning your organization for success.


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Incentives Plan

We meticulously design incentive plans by analyzing historical payouts, aligning values with ROI and budget. This drives sales performance, customer satisfaction, and reduces attrition. Our approach includes benchmarking, tailoring structures, and integrating a comprehensive framework for MBOs and Quotas. We prioritize Investment ROI, assisting in budget allocation, and ensuring successful execution.

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Sales Execution Support

You have developed the strategy and the go to market plan, have a top-notch product portfolio. You feel that your sales team or few individuals have not yet expressed their full potential. Eendigo has supported hundreds of sales reps, Sales managers, Head of Sales with Mentoring and coaching programs performed by senior executives that have been previously in their shoes.
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Why Commercial Excellence

Companies with higher Commercial Excellence maturity outperform the benchmark by growing the Top Line 5% to 10% faster. This is achieved by optimizing various aspects of the sales operations, creating go-to-market strategies catering each customer segment, capturing pricing power and creating an effective organizational structure with motivated and well-trained talents.

Why Eendigo

Eendigo is the right partner to structure and execute Value Creation programs via Commercial Excellence for 3 reasons. Firstly we focus only on this area and have over 400 engagements to date with tested playbooks and best practices. Another reason is linked with our execution focused approach and finally our blend of top tier consulting/industry experts allow to drive buy-in and focus on the essential.

Latest Insights

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Client Case: Changing the Equity Story of an American Mid-Cap Fund

Sales Decision Journey: a framework to track progress before sales impact

How PE Investors Drive Value Creation Through Financial Engineering

The Power of Whitespace Analysis

How do PE companies decide? – Part 1

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Press Releases

Andrea Boeri Joins Eendigo as Associate Partner, Bringing 37 Years of Strategic Expertise

Eendigo Announces Strategic Partnership with Spark Insight to Elevate Commercial Excellence Solutions

Eendigo Group FZE Expands Global Footprint with the Opening of a New Office in Dubai

Eendigo Group FZE Expands Its Global Presence with a Strategic Engagement in China

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Our Best-Seller

"This unique book helps business executives to improve their company's business performance by showing how to build an effective and future-proof distribution channel, and adopt effective commercial policies and value-based pricing strategies. For the first time, an ex-McKinsey consultant and general manager reveals the methodology adopted by successful Fortune 100 multinationals, offering readers a concise, informative and pragmatic guide to the core principles, with an abundance of concrete examples and visual frameworks." Springer Management for Professionals

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We can deliver globally

Engagements by Region

We can deliver globally

Focus on US and Europe top 5 markets

45%

NORTH AMERICA

42%

EUROPE

10%

ASIA & MEA

5%

AUSTRALIA

5%

SOUTH AMERICA

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Eendigo is one of the leading global Commercial Excellence experts.
Entrusted by the most demanding global Private Equity fund managers and large multinational organizations, we provide world-wide delivery capabilities via a team of sector experts and in-house consultants.

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